01 november 2019
Nature’s Green B.V. has decided to shift its strategy and focus entirely on vertical products for the interior landscaping market. The company has therefore revised its distribution strategy and opted to have all planters exclusively distributed by one pan-European partner.
From January 1, 2020, Nieuwkoop Europe will be the exclusive distribution partner for Europe and a large number of neighboring countries, regarding the main products within the Nature’s Greens planter assortment.
Steven Decker, CEO of the American parent company of Nature’s Green BV says: “We are delighted with this far-reaching partnership with Nieuwkoop Europe. Nieuwkoop Europe has been a distributor of our main products for many years. With their knowledge and expertise, we are convinced that the service, distribution and delivery of the main products within the planters category will be continued to the full satisfaction of the customers.”